MULTICULTURAL NARRATIVES IN SEMANTIC SPACE OF HOLLYWOOD CINEMATOGRAPHY IN THE 2010 s.

Abstract

In the article is analyzed the multicultural narratives in Hollywood semantic space and American cinema on the examples of 2010s films. During the presidency of Barak Obama, his administration used to lobby social interests of national minorities via the migration crisis in the West, is risen the national diversity of the actors‘ number of films is increasing, human rights themes are becoming more popular, and a major trend is emerging related to the broadcasting of leftist ideas of multiculturalism and the intensification of left-liberal polemics in genre cinema. The announcement of «Oscar» 2015 applicants, when in main categories only two «colored» people were nominated, provoked a crisis of Hollywood‘s public identity, after which, within five years, the American Film Academy introduced new criteria for films (including that at least 30% of minor and cameo roles should be played by women, representatives of racial or ethnic minorities, LGBT minorities, and people with disabilities). Among the main multicultural narratives in Hollywood cinematography of the 2010 s are singled out: the struggle and victory of an ethnic minority representative in the war for inheritance («Knives in the Air»), African-American narratives («Black Panther»), talent and universal
qualities above race («The Green Book») etc.