«CULTURAL PRODUCT» IN THE CONTEXT OF CULTURAL ACTIVITIES

Abstract

The modern processes of globalization are manifested in the transformation of society with traditional views into full-fledged consumer societies of the modern type. Cultural production and consumption increasingly fit into industrial boundaries, and cultural goods consumed are seen as goods. A cultural product can be created both in culture and art, and in science.

The modern methodology provides for a close relationship between economic and cultural approaches: the economy manifests itself in culture, and culture in the economy. When considering the existing variety of concepts in the study of a cultural product, a problem is revealed that consists in the fact that its essential properties are ignored, and the process of production itself is not analyzed. The reason for the insufficiency is the extreme diversity of cultural products, their constant change, the temporary nature of existence.