EPISTEMOLOGICAL STATUS OF CONCEPT MORAL AUTHORITY AS TO THE IMAGINARY CATEGORY IN MODERN CULTURAL STUDIES

Abstract

A research aim is setting of conceptual limits of concept moral authority in an imaginary structure. To understand as evaluation judgement is formed and as a man gets knowledge that are criteria of their truth, and also what processes
stand after cognition of instrument of reflection and transformation of public perception. Research methodology is base on interdisciplinary approach that combines a culturological, philosophical, sociological, psychological, political science analysis. For gaining end of there are such theoretical methods: analysis, synthesis, generalization of scientific literature on issue of research.
A scientific novelty consists in consideration of еpistemological status – unlike agnosiology that touches the theoretical comprehension of knowledge in a greater degree, epistemology aspires to the analysis to his maintenance and
functions in concrete practices. In the article influence of «moral authority» is exposed in the ntext of cultural studies and imaogology that gives an opportunity deeper o to givesnderstand how this concept is formed and changes in different cultural contexts, and also to set what social terms and psychosomatic public states influence on creation and support of positive image of moral authority that implicitly influences on public opinion.