SOCIO-CULTURAL PRACTICES OF THE NEW 8NORMAL9: ADAPTATION TO THE LONG-TERM MARTIAL LAW
DOI:
https://doi.org/10.35619/ucpmk.50.976Keywords:
socio-cultural practices, socio-cultural activity, cultural creativity, cultural processes, russian-Ukrainian war, cultural dimension, new normal, cultural space, cultural problemsAbstract
The aim: The article explores the phenomenon of «new normalcy», which is associated with the emergence of new and changing cultural practices in Ukrainian society in the context of the full-scale phase of the Russian-Ukrainian war. The author analyses how completely «abnormal» phenomena for modern civilisation are being integrated into everyday life, creating a new cultural space. Research methodology: The theoretical framework of the study is based on the concepts of «routinization» by E. Giddens, habitus by P. Bourdieu and cultural trauma by J. Alexander and P.Stompka, as well as the works of Ukrainian researchers. Results: The study shows that the «new normal» is a complex
phenomenon that emerges as a result of the dialectical interaction between the destruction and reproduction of cultural practices in the context of the existential struggle for independence and national identity.
Novelty: The study proposes a conceptual model of the «new normal» as a dialectical form of the process of destruction and reconstruction of socio-cultural practices in the context of the existential crisis caused by the war.
The practical significance: The results of the study have important theoretical implications that will help to better analyse cultural transformations in wartime. Further development of the «new normal» may also have practical value in the form of a methodological framework for improving cultural policy in the context of a protracted war. In addition, understanding the principles of the 8new normal9 can also serve as a means to create new mechanisms for protecting Ukrainian identity in times of war and potentially plan for post-war reconstruction.
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