OBJECTIVATION OF CYCLIC DYNAMICS OF FASHION IN CLOTHES DESIGN OF THE SECOND HALF OF XX – BEGINNING OF XXI CENTURY

Abstract

clothes design of the second half of XX – beginning of XXI century. It was established that during the researched period the through the history of fashion regularity of cyclic dynamics acquired the characteristic features determined by pluralization, dynamization of modern culture and the aesthetics of postmodernism. It was proved that the main ones are polystylism, layering of stylistic reminiscences, fashion coverage of all styles and subtitles formed in 1940–1980s, the simultaneous development of several fashion cycles and their reduction. It has been showed that one of the most characteristic manifestations of the inspiration of the aesthetics of postmodernism in fashion and clothes design of XX–XXI centuries became the returning to the
styles of past decades of playing character based on irony, parody, quoting, and free game with artistic codes.